Marketing

Marketing doesn’t have to be overwhelming. I’m here to walk you through choosing the right social media for your business, writing copy that captures your attention, and setting up effective email marketing. Think of this category as your toolkit for all things marketing, where you’ll find straightforward advice to help you connect with your audience and grow your reach.

ELIZABETH ALARCON - FEATURED IMAGE - Take the Stress Out of Content Creation Strategies to Repurpose and Simplify Your Process This Week

Take the Stress Out of Content Creation: Strategies to Repurpose and Simplify Your Process This Week

Are you a small business owner feeling overwhelmed by the content-creation process? Content creation can be stressful, but it doesn’t have to be. In this blog post, I will share some simple strategies for repurposing…

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Copywriting and Branding: Essentials Skills for the Budding Entrepreneur and Small Business Owner

When you’re looking to reach your audience, content marketing is much more than simply writing blogs. It’s important that your content be engaging so that your target audience will want to read it. Copywriting is…

ELIZABETH ALARCON - FEATURED IMAGE - Why Pinterest is a Powerful Marketing Tool for Your Business

Why Pinterest is a Powerful Marketing Tool for Your Business

📍 Have you considered Pinterest as a potential platform for your company? It has some great advantages for firms when used correctly, much like all social media platforms. When used together, Pinterest and other social media sites can create a well-rounded marketing strategy that can reach a wide audience. Let’s explore some of the advantages of using Pinterest as part of your marketing mix.📍

ELIZABETH ALARCON - FEATURED IMAGE - Pinterest Tips for Making Your Pins More Appealing to Pinterest Users

Pinterest Tips for Making Your Pins More Appealing to Pinterest Users

📍If you want to get the most out of Pinterest for business, make sure your posts are optimized and appealing to Pinterest users. Optimizing your pins ensures that they appear in the correct audience’s feeds and are much easier to locate among the millions of photos posted on Pinterest every day. 📍